How Indeed is Breaking Down the Brand-Performance Divide
Jennifer Warren, Global VP of Brand Marketing Experience at Indeed, explains why brand and performance shouldn’t compete for budget, but work as one growth system. She shares how Indeed measures brand’s impact on revenue, why brand belongs to the whole company, and how AI is expanding creative ambition, not replacing it.
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To uncover the secrets behind driving change in today’s rapidly evolving world. From understanding shifting consumer behavior to recognizing the increasing importance of marketing in driving business growth, our podcast delves deep into the strategies and insights that are shaping the future of marketing.
Each episode is a treasure trove of actionable takeaways and thought-provoking insights. Get ready to rethink your approach and position your brand for success. Tune in for new episodes and discover how to lead the board agenda, unlock the true potential of marketing, and propel your organization forward.
